Arc Publishing signs Hong Kong-based Apple Daily
The Washington Post’s Arc Publishing will license technology to Apple Daily, one of the most read news sites in Asia with digital editions in Hong Kong, Taiwan, the U.S. and Canada.
March 18, 2019 -- The Washington Post’s Arc Publishing will license technology to Apple Daily, one of the most read news sites in Asia with digital editions in Hong Kong, Taiwan, the U.S. and Canada. Apple Daily reaches more than 43 million monthly unique visitors and records more than 2 billion monthly page views. Apple Daily is a prolific publisher with video accounting for nearly half of its daily content.
“One of Arc’s strengths is its ability to support high bandwidth publishers, giving them the tools and infrastructure they need to quickly publish and distribute multimedia content while ensuring a superior user experience,” said Scot Gillespie, CTO of The Washington Post. “Apple Daily will benefit from the industry-first technology Arc has developed for broadcasters which provides unmatched video asset management as well as advanced capabilities to help them achieve their digital goals.”
Apple Daily will leverage Arc’s superior publishing tools and video asset management system to streamline newsroom workflow and deliver the best possible experience for their readers.
“Our readers want quality video content and vivid graphics as part of their news consumption,” said Jimmy Lai, founder of Next Digital. “Arc offers us the ability for quick upload, quality output and allows multiple advertising options for our video clients.”
The Arc platform, which is deeply integrated with Amazon Web Services, is growing rapidly and now powers leading news brands across five continents. It is the dominant publishing platform in Latin America and powers a large number of brand name publications in the top markets in the U.S.
About Arc Publishing
Arc Publishing is an award-winning, state-of-the-art digital platform and suite of tools that’s engineered to meet the demands of modern publishers and brands around the world. Built by The Washington Post, Arc technology handles complex multi-site publishing and audience needs across video, web, apps, subscriptions and ad monetization, providing a competitive advantage enhanced by a set of sophisticated machine learning and AI-powered tools. Arc has powered the digital transformation of clients both large and small across the globe. At its core, Arc is about speed and innovation: for readers, newsrooms, brands, advertisers and developers.