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Arc XP named Product of the Year in 2022 Sales and Marketing Technology Awards

Arc XP Content recognized as a content management system helping organizations connect and collaborate with prospects and customers.

Arc XP wins 2022 Sales & Marketing Technology Award

Arc XP’s agile content management system, Arc XP Content, has been named Product of the Year by Business Intelligence Group’s 2022 Sales and Marketing Technology Awards.

Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, business executives—those with experience and knowledge—judge the programs. Also known as The Sammys, these awards recognize the technologies and products that help solve the challenges organizations have connecting and collaborating with prospects and customers.

Centralizing content planning, production, collaboration, and distribution into one cloud-native solution, Arc XP Content embodies the spirit of the Sammy Awards by enabling customers to create and deliver engaging, context-driven experiences to market faster.

Customers like Gray TV, Fox Sports Mexico, BP and Golden State Warriors turn to Arc XP to simplify their content operations, minimize their technology overhead, and enable their teams to focus on driving their business forward.

Through the Total Economic Impact study of Arc XP, Forrester Consulting found the benefits Arc XPs platform delivers to our customers to include:

  • 50% editorial team productivity improvement
  • 67% developer productivity improvement
  • $1.6 million incremental digital subscription annual revenue
  • $1.2 million incremental digital advertising annual revenue
  • 14-month payback
  • 114% ROI and NPV of $4.51 million

“We are proud to reward and recognize Arc XP for their innovation and dedication to helping both the organization using their technology and the ultimate consumer,” said Maria Jimenez, Chief Nominations Officer, Business Intelligence Group. “It was clear to our judges that their efforts will improve how we all connect with the brands we love for years to come.”

Are you ready to transform your content management and digital experiences with the features, functionality, and flexibility of an agile CMS? Speak to a product expert and do more with Arc XP.

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